Fashionably false in look, but honestly real, this mascara’s key benefits of volume and curl are matched by a dramatically exaggerated end look. The unique edge: The ultra-thickening formula in combination with the plush-’em-up action of its unique double-lush brush douses lashes in a deluxe dose of carbon black pigment with each stroke. The result is incredibly magnified and multiplied lashes that are thick, long, curled and full-feathered.
KEY CLAIMS AND BENEFITS
Safe for contact lens wearers
Flake-proof and smudge-proof
Volumizing, 75% increase
Curling, over 100% increase
Features a double-lush brush
Features a carbon black formula
Press the brush into lashes close to roots and “shimmy” brush through from root to tip.
Repeat until desired effect is achieved.